Azure Cosmos DB is evolving into a search-native database, blurring the traditional line between OLTP databases and search systems like Elasticsearch. By building on its distributed, schema-free JSON model and highly optimized inverted index, Azure Cosmos DB now natively supports full-text search, vector similarity search, hybrid ranking, and semantic re-ranking. This convergence enables AI-first, low-latency applications to perform transactional queries and semantic search in a single system—without the overhead of maintaining separate databases and search engines.